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FYZICAL Blog

2 min read

Common Private Practice Mistakes that Slow Growth

By FYZICAL on Jul 30, 2019 8:56:37 AM

Being a great physical therapist doesn’t always make a great physical therapy practice – unless you’re managing your practice like a business. There are two sides to every physical therapy practice: the clinical and the business.

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2 min read

How to Get More Direct Access Patients

By FYZICAL on Jul 10, 2019 8:42:00 AM

Since every state has some level of direct access, you’re now in the driver’s seat when it comes to attracting new patients. Attracting direct access patients has its benefits:

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3 min read

How to Use Video in Your Physical Therapy Marketing to Grow Your Business

By FYZICAL on Jun 10, 2019 4:40:00 PM

Video is one of the hottest ways to market in today’s digital age. Although that may not be any surprise, what you may not know is that you don’t have to be an expert at videography to make great video content for your business.

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3 min read

Why You Should Change the Way You Market Your Physical Therapy Practice

By FYZICAL on Feb 28, 2019 10:18:44 AM

Marketing is an absolute necessity for attracting new patients to your physical therapy practice, and it’s important for retaining existing patients, too. There are so many different ways to market your physical therapy practice, it’s OK to admit if you’re a bit overwhelmed. Between traditional marketing and digital marketing strategies, the possibilities are endless when it comes to ways you can reach your audience.

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2 min read

What are the Direct Access Laws in Your State?

By FYZICAL on Jul 6, 2018 8:32:00 AM

According to APTA, all 50 states allow patients some level of direct access to treatment with a licensed physical therapist. However, the restrictions vary in each state, so it’s important as a private practice owner to be well-versed in the laws in your state.

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