How to Choose a Location for Your Physical Therapy Clinic Startup

The location of your practice has a heavy influence on the type of patient you will treat in your clinic, and it determines the relevancy of your specialty. The location you pick will play a huge factor in the success of your practice. But how do you really know if a location will perform to your expectations? Luckily for you, the FYZICAL team has years of experience in finding and opening new locations. Here are a few of the criteria we look for when choosing sites for new FYZICAL practices.

Related Blog: Multi-Unit Ownership: Build a Physical Therapy Empire

Conveniently Located and Highly Visible

You’ll want your business to be visible to catch the attention of future patients. We always look for locations on or near central thoroughfares with easily spotted signage. Not only does this help to raise awareness of your business, but it also makes it simple for clients to find you. Along these lines, great FYZICAL locations are easily accessible by car or public transportation. Having lots of space for parking makes things easier for clients.

Another important factor to keep in mind is who your neighbors will be. For example, you don't want to choose a location next to another PT clinic. Some examples of good neighbors are total MD.DO practitioners, shopping center retailers (Best Buy, Target, Home Depot, etc.), and restaurants. 

The Right Price

FYZICAL partners have a good deal of freedom when choosing a location that meets their needs. They can lease a space or even build one up on property they own. Whichever option you chose, you'll want to be sure that your location budget doesn't eat into your profits. We have well-established guidelines that help us determine what you should be paying for a location in your area, and our experts work with you to ensure you don't end up overspending.

Well-Suited to Your Unique Physical Therapy Clinic Startup

One of FYZICAL's primary differentiators is that each of our locations is unique and offers in-demand services depending on their communities' needs. Your FYZICAL practice could provide physical therapy, balance, audiology, pelvic therapy, or any combination of those and other services. We’ll take your unique business model into account when we help you find a location.

For one thing, the services you offer will impact how much space is needed. They'll also affect the layout of your practice. Fortunately, FYZICAL can also work with you throughout the process of building out your location. Our extensive collection of floor plans, along with years of experience with contracting, go a long way towards creating an interior that looks great and functions perfectly.

These are just a few things to keep in mind about choosing a location for your physical therapy clinic startup. Contact us today to learn more about the process.

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