FYZICAL Franchise | Blog

What can FYZICAL do for my Audiology practice?

Written by FYZICAL | November 30, 2017

If you’ve always wondered what FYZICAL can do for you, or if you just want to know a little more about FYZICAL… this is the place for you!

We’ve heard it all… “I already do balance, so why do I need FYZICAL?” or “I’m not a struggling audiology practice, so I don’t need help from FYZICAL.”

These are some great questions that we want to answer here for you today! For FYZICAL, you may be diagnosing balance, but you probably aren’t treating balance. Additionally, it’s not about whether you’re struggling, it’s about positioning yourself for success in a challenging healthcare landscape.

FYZICAL helps private practice audiologists (at all stages of their careers) increase revenue, increase profitability and secure future success within the industry.

But how does FYZICAL do it? Keep reading to see just a handful of the benefits to aligning with FYZICAL and how it works…

  1. Increase ancillary revenue

Balance therapy is covered by Medicare and most insurance companies. Reimbursements are earned for the initial evaluation, balance testing and for the actual treatment allowing you to generate substantial amounts of ancillary income.

FYZICAL will also help you to sell more hearing aids and compete with big box retailers.

  1. Enhance patient care

It's estimated that 30% of your existing patients suffer from dizziness and balance dysfunctions. These people are in critical need of balance therapy to circumvent life-threatening falls.

By providing balance therapy, you’re tremendously enhancing your patient care because, otherwise, many of these patients will go untreated or experience falls. You have the opportunity to prevent your patients from falling before it happens.

  1. Passive income

As a private practice owner, you already have the two key ingredients to fast track your success with FYZICAL’s balance program 1) Steady flow of patients and 2) Administrative support. All you need is a physical therapist! A physical therapist will drive income for you by providing comprehensive balance testing and more importantly, treatment in your world-class, state-of-the-art balance center. Treatment is where patient care meets financial opportunity.

Your employees (PTs) perform the testing and provide the therapy, thus producing a steady stream of revenue regardless of your presence. This steady flow of income creates a secure, diversified business that increases the value of your practice.

  1. Maximize revenue per patient

Welcoming new patients into your practice for balance retraining leads to more hearing tests and increased hearing aid sales. This “cross-pollination” of services for each patient stimulates horizontal growth within your practice.

  1. Reduce inefficiencies in the business

FYZICAL executives are trained, experienced and successful business experts. They have created systems, policies and procedures to reduce inefficiencies in your business.

Our business experts will sit down with you for a 5-year strategic planning session and FYZICAL Lab training. During this session and Lab, our business experts will help you identify problems within your private practice that you may not even be aware of. They will help you create a plan of action to correct those problems.

Additionally, they help you identify the steps needed for your short term and long term goals to be reached. Our business experts will help you achieve your business and personal goals.

  1. Strengthen marketing efforts

FYZICAL has proven marketing protocols, and can show you what yields results in private practice.

FYZICAL has guides and manuals to follow for marketing and public relations efforts in your practice. You can lean on FYZICAL’s marketing team any time for efficient marketing in your community.

  1. Eliminate competition and become the only answer

Dizziness and balance patients across the country are being tossed from one medical professional to another, as many either do not know what to do with them or sadly, do not want to treat them as they believe the opportunity to generate income is low. With FYZICAL, this isn’t true.

With FYZICAL’s balance program, you will be the ONLY option for expert balance and vestibular therapy in your community. Compete where your competitors are not, as there will be virtually zero competition.

  1. Generate more referrals

Because you will become the only option for balance and vestibular patients, you will be flooded with referrals from other audiologists, physical therapists and other doctors all over your community, including from those you haven’t seen referrals from before.

  1. Creating balance experts

FYZICAL’s executive team features some of the best PTs in the country, including balance expert Brian Werner. Brian was invited to pioneer and lead FYZICAL’s balance program because of his experience and expert skill in treating balance and vestibular patients.

With Brian’s training, you and your physical therapist(s) will become balance EXPERTS in your community.

  1. Providing strength in numbers

With FYZICAL, you remain 100% independent as owner of your practice, BUT you never have to be alone! FYZICAL offers an entire support and operations team dedicated to your success. If you have a clinical question, marketing question, or anything… they are just one phone call away to help!

You also gain access to the minds of successful, expert businessmen and a diverse group of audiologists all over the country. Every member of FYZICAL is more than willing to assist you with any challenge that may arise in your practice.

While remaining locally owned… but nationally known, the FYZICAL brand will help you garner reputation in your marketplace as a balance expert, and help you receive discounts on products, supplies, equipment and increased reimbursements through national insurance contracts.

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These are just 10 of the main benefits you will gain by aligning with FYZICAL. If your questions weren’t answered here, or you want to learn more about how to take advantage of this opportunity, schedule a call with a FYZICAL Advisor.